Institution

Talent 
Nicholas Alexander has not had his big break yet after reading the article about talent. Nicholas Alexander has spent loads of his time working on his music video, he has been to many different locations for the music video to make sure that everything he has filmed is good enough for his fans. Nicholas Alexander is trying to make the best identity for himself.  The locations that Nicholas Alexander has used hasn't been costly and has a lot of money. The only thing that has cost for the music video was the props that were used such as the costume and the bike. This all saves a lot on investment. Nicholas Alexander is going to have to be aware of the talents that he does have meaning he has more confident in himself and shows his fans what he can really do. Nicholas would be constantly reminding himself of the talents he already has and what he can do in the future to improve. This is more important for him then the big break. After Nicholas works more and more on his talent and he is comfortable with what he was doing it would be the right time to take the big break, but the most important thing is talent and how strong Nicholas is with his talent. Nicholas Alexander is the happiest when he is involved in filming and singing for his music album. He is going to do his best to make his fans happy. Due to creating his music video and spending a lot of his time on it Nicholas Alexander hasn't really been following the advice. This is something that Nicholas Alexander must improve on.

Product
Nicholas Alexander has benefited massively on social media, This is because of the different social media attractions that he has, such as Twitter, Facebook and Instagram as well as his official website. This is all for his fans. By having all these things it makes Nicholas Alexander have more popularity, this could make him bigger and boost his confidence to make more and more fans happier with what he does. Nicholas is working a lot on his product, as said one of the major challenges of an unsigned artist is the facing the product. As Nicholas Alexander is working so hard on all these things soon he will complete the product he needs. As Nicholas Alexander is creating his music video is he already succeeding in this regard.

Placement
In order to get Nicholas Alexander work established and recognised he has to make sure he places hes songs, music albums and music videos in good secure places for his fans to be able to see. It mentions that music artists create big breaks and doesn't wait for the recognition. Examples of where Nicholas Alexander could put his music are,
- SoundCloud
- Reverbnation
- MusicXray
- IndieGoGo

Promotion
Nicholas Alexander is hugely popular with social media due to the different social media website and fan pages that Nicholas Alexander has. These social media gains fan base.

Transition