Andrew Goodwin Music Theory

Different Genres
Indie
Hip-Hop
Rap
Dance
Grime

Goodwins theory is based on 7 main priciples

• Links between lyrics & visuals.
• Links between music & visuals.
• Genre characterists.
• Notions of looking.
• Voyeurism.
• Demands of the record label.
• Performance based, narrative based, or concept based music videos.

Links between lyrics and visual

• Lyrics will make reference to the visuals on the screen in the videos.
• The visuals on the screen with reinforce what is heard in the lyrics.
• Help the audience to understand the meaning of the song.

Links between music and visuals

• different types of genres and also the different beats and temps of music in general.

 Genre characterstics

• differs with the different genres of music.
• special effects depending on genre.

Notions of looking

• looking into someones life.
• men are seen as violent or cheating on their girlfriends.

Voyeurism

• The audience is looking in to the atists life style and what they are doing with out the artists knowledge.

Demands of the record label

• can be anything but in music videos the record label demand is getting the artist/band to make an apperance in the video.
• Happens in all music genres because an apperance from the artist will sell more singles and albums.

Performance based, narrative based, or concept based music videos

• depends on the music genre whether it will be perfomance, narrative or concept based music videos.